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Home / Local SEO

Local SEO

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Local SEO

What is a Google Business Profile Listing and How Can it Help My Small Business?

Laptop with the Google Search Engine up on the screen, emphasizing the significance of Google in searches.

What is a Google Business Profile Listing and How Can it Help My Small Business?   If you’ve ever searched for a nearby restaurant, shop, or service and seen detailed information pop up at the top of Google’s search results or on Google Maps, you’ve experienced the power of a Google My Business Profile (GBP)….

Filed Under: Local SEO, Search Engine Optimization

What Are Google Penalties and How Do I Detect Them?

What Are Google Penalties and How Do I Detect Them? Introduction A Google penalty can be detrimental to a website and exasperating to its web manager. It can occur for various reasons, chiefly for not adhering to proper SEO rules. This might result in a sudden drop in web traffic and search rankings. In the…

Filed Under: Digital Marketing, Local SEO, Marketing, Search Engine Optimization Tagged With: digital marketing, marketing, seo tips, white hat seo

How to Prepare Your Site for Google’s 2021 Page Experience

How to Prepare Your Site for Google’s 2021 Page Experience Introduction After several postponements, Google has pushed the projected rollout date of its new Page Experience signal release to mid-June 2021, with a complete rollout by the last part of August. So what is Google’s Page Experience signal and how should you be evaluating and…

Filed Under: Digital Marketing, Local SEO, Marketing, Search Engine Optimization Tagged With: digital marketing, marketing, seo, Web Business, Website Maintenance

What Are SERPs and Why Are They Important to Your Marketing Strategy?

What Are SERPs and Why Are They Important to Your Marketing Strategy? What are SERPs? Search Engine Results Pages (SERPs) are the pages of results that search engines generate after a user has submitted a search query by typing or speaking it. Answer boxes appear as top-ranking results, positioned between paid ads and the organic…

Filed Under: Digital Marketing, Local SEO, Marketing, Search Engine Optimization Tagged With: business, digital marketing, marketing, online, Online Business, search engine optimization, seo, small business, Web Business

Easy Tips for Increasing Your Search Rankings

Easy Tips for Increasing Your Search Rankings As a small business, having a website is essential, but it’s no longer enough. At some point, you’ve most likely heard about “search engine optimization” or SEO. In order to reach the top of the search rankings, you need to make sure your website is performing the best…

Filed Under: Local SEO, Search Engine Optimization Tagged With: business, business tips, Online Business, online business tips, optimize website, search engine optimization, search engine ranking, seo, seo tips, small business, small business tips

The Importance of SEO and SEM for Your Business

The Importance of SEO and SEM for Your Business When building a digital marketing strategy, many businesses combine Search Engine Optimization (SEO) with Search Engine Marketing (SEM). While the confusion here is understandable, it’s essential to remember the differences between the two. Search engine optimization focuses on making sure your website contains all the right…

Filed Under: Local SEO, Search Engine Marketing, Search Engine Optimization Tagged With: local search, off-page seo, on-page seo, search engine marketing, search engine optimization, sem, seo, white hat seo

Where to List Your Business Online

Where to List Your Business Online You probably already know that having an online presence is essential, but where do you begin? If you’re a small business owner, you should think about listing your company in a free online directory. Still, there are a few things to consider when you create a listing for the…

Filed Under: Local SEO, Search Engine Optimization

Optimizing Your YouTube Videos for Local SEO

Optimizing Your YouTube Videos for Local SEO YouTube optimization is an excellent tactic for local SEO, especially since not many businesses have created and published video content and promotions for themselves. In this article, we will be going over some tips for optimizing your YouTube videos for local search. However, it’s important to note that…

Filed Under: Local SEO, Search Engine Optimization, Social Media, Video

Why Your Local Business Needs a Website Today

Why Your Local Business Needs a Website Today Introduction It’s 2019, and local businesses need websites now more than ever. With online searches becoming more and more popular every day, it’s essential to get your local brand out on the web if you want to grow. While many local business owners don’t think it’s necessary…

Filed Under: Digital Marketing, E-commerce Sales, Local SEO, Website Design

Creating 360 Photos for Google Maps

Creating 360 Photos for Google Maps Google is an essential part of marketing, especially for small business owners. You want to make sure that your business has a good ranking in Google’s search results but what a lot of people don’t realize is that a good portion of results are tied to Google Maps. If…

Filed Under: Digital Marketing, Local SEO

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