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Increasing Your Conversion Rate with Video

Increasing Your Conversion Rate with Video Introduction Embedded videos on your site can allow you to connect to your audience throughout various phases of the buyer’s journey. Videos can supply trustworthy information for engaging shoppers and prompting their response. Whether an animated or live-action presentation, videos can give your audience expanded insight concerning your brand’s…

Filed Under: Digital Marketing, E-commerce Sales, Video

Why Video Marketing Is Essential for Your Small Business

Why Video Marketing Is Essential for Your Small Business Online video is a powerful marketing tool. But why? While there are many reasons why online video marketing is so great, the main two reasons are because consumers love it, and it’s effective for businesses. In 2018, The State of Video Marketing polled marketers and consumers…

Filed Under: Digital Marketing, Marketing, Social Media, Video

Optimizing Your YouTube Videos for Local SEO

Optimizing Your YouTube Videos for Local SEO YouTube optimization is an excellent tactic for local SEO, especially since not many businesses have created and published video content and promotions for themselves. In this article, we will be going over some tips for optimizing your YouTube videos for local search. However, it’s important to note that…

Filed Under: Local SEO, Search Engine Optimization, Social Media, Video

How to Optimize Your YouTube Channel

How to Optimize Your YouTube Channel Did you know that YouTube has over 1.8 billion monthly users? That almost rivals Facebook’s 2.27 billion. Here are some ways you can optimize your YouTube channel, so it stands out amongst the competition. While YouTube does not disclose how many creators use the platform, estimates range from 50…

Filed Under: Search Engine Optimization, Social Media, Video

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Social Media Posting: Are You Publishing Too Much or Not Enough?

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