The 20 Most Effective Sales Promotion Strategies Introduction Consumers and retailers alike are fans of sales, where customers save money on purchases while businesses have a chance to boost their sales and gain loyal customers. Fortunately, there are a number of options for presenting deals to encourage consumers to purchase. To find some sales promotion…

7 Methods For Nurturing Customer Loyalty Introduction Loyal customers not only help boost company revenue during peak seasons but can help a business last during difficult times. Developing and applying a successful customer loyalty plan requires communication and discerning consumers’ needs. A key element of business growth is customer loyalty. Repeat buyers are usually the…

Providing a Comprehensive Digital Experience to the Customer Journey What is a Digital Experience? The interaction between a customer and a brand through digital technologies is considered a digital experience. The digital experience can be in the form of websites, e-commerce sites, social media, mobile apps, or smart devices, with mobile devices being among the…