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Creating the Perfect Slogan for Your Business

Ideas on a notepad.

Creating the Perfect Slogan for Your Business Introduction Although not crucial for all small businesses, a slogan can bring more recognition and remembrance to your brand. A slogan highlights the most appealing part of your brand within a few words. Coming up with a catchy slogan isn’t that difficult. Here’s how you can create a…

Filed Under: Digital Marketing

A Guide to Using Social Media Hashtags

How to use hashtag on facebook.

A Guide to Using Social Media Hashtags Introduction When blended with a perfect message length, frequent posting, and ideal platform for your readers, properly used hashtags are the final step for a comprehensive, focused social media marketing plan. What Is a Hashtag? First used in 2007 on Twitter to group topics, hashtags (the pound symbol…

Filed Under: Digital Marketing, E-commerce Sales, Search Engine Marketing, Search Engine Optimization

Understanding Keywords and Their Use in SEO

Understanding Keywords and Their Use in SEO

Filed Under: Digital Marketing, E-commerce Sales, Search Engine Marketing, Search Engine Optimization

6 Top Email Marketing Platforms for Your Small Business

Writing Lead Nurturing Emails

6 Top Email Marketing Platforms for Your Small Business Introduction Part of a successful email campaign relies on using the right email platform. That is, the best software small businesses can use that’s cost-effective and user-friendly for email campaign development, automated emails, email reporting, lead nurturing strategies, and behavioral emails for increased conversions. As the…

Filed Under: Business, Digital Marketing

How to Create Marketing Objectives

Arrows on a target on How to Create Marketing Objectives

How to Create Marketing Objectives   Introduction Do you know the most significant indicator of profitability for your brand? The answer is to place profitability for your marketing objective. Many small businesses may feel disheartened by their marketing department and strategies for failing to meet their targets. You may have chosen a comprehensive marketing plan…

Filed Under: Digital Marketing, Marketing Tagged With: digital marketing, marketing

How to Use Facebook Ads for Your Business

How to Use Facebook Ads for Your Business

How to Use Facebook Ads for Your Business   Introduction Having 2.93 billion users worldwide, with the average visit just over 30 minutes and each average visitor clicking on 11 ads in a month, Facebook has been a popular channel for low-cost advertising. In fact, 66% of small businesses in the U.S. rely on Facebook…

Filed Under: Digital Marketing, Marketing, Social Media Tagged With: digital marketing, marketing

5 Methods to Optimize Your Customer Experience

5 Methods to Optimize Your Customer Experience with faces

5 Methods to Optimize Your Customer Experience   Introduction To set your brand apart from competitors, optimizing your customer experience (CX) is a necessity for your marketing strategy. The top request from consumers is having a stellar CX. So how do you provide this? The answer is by frequently optimizing your CX through your recently…

Filed Under: Digital Marketing, Marketing, Social Media Tagged With: digital marketing, marketing

How Meta Business Suite Can Benefit Your Brand

How Meta Business Suite Can Benefit Your Brand   Introduction Would you like a free tool for a more efficient way to manage your Facebook and Instagram marketing? Are you aware of how to access Meta Business Suite’s potential? Discover these features in Meta Business Suite that allow more successful work and collaboration with optimal…

Filed Under: Digital Marketing, Marketing, Social Media Tagged With: digital marketing, marketing

Setting Up LinkedIn to Promote Your Business

Setting Up LinkedIn to Promote Your Business   Introduction Using Linkedin Business can help you establish credibility, build a valuable network, and gain inside knowledge from other proven specialists in your profession. Are you maxing its potential for your business? As the world’s top industry platform, LinkedIn boasts of having over 722 million subscribers. One-quarter…

Filed Under: Digital Marketing, E-commerce Sales, Marketing, Social Media Tagged With: digital marketing, marketing

Pinterest Begins WooCommerce Partnership for Product Listing Expansion

Pinterest Begins WooCommerce Partnership for Product Listing Expansion The New WooCommerce Pinterest Extension Pinterest has formed a cutting-edge alliance with WooCommerce, allowing the eCommerce platform’s 3.6 million sellers to transform their product catalogues into Pinterest’s shoppable Pins. This innovation is yet another way Pinterest makes it easier for online stores to use their platform to…

Filed Under: Digital Marketing, E-commerce Sales, Marketing, Social Media Tagged With: digital marketing, marketing

How to Conduct a Profitable Marketing Campaign

How to Conduct a Profitable Marketing Campaign Introduction Great marketing campaigns have a way to remain in the audience’s mind long after the message impression. Why does this work so well? Effective campaigns make a brand unforgettable, promoting a targeted outreach to guide an audience toward a preferred action. In addition, marketing campaigns provide brands…

Filed Under: Digital Marketing, E-commerce Sales, Marketing, Social Media Tagged With: digital marketing, marketing

Why Context Marketing Matters to Your Campaign

Why Context Marketing Matters to Your Campaign Introduction Although the majority of marketers realize the value of content marketing, another side of marketing that’s less noticed is context marketing. Even if you’re not familiar with context marketing or its meaning, you still know the importance of sending the right campaigns at the right time to…

Filed Under: Digital Marketing, E-commerce Sales, Marketing Tagged With: digital marketing, marketing

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The 20 Most Effective Sales Promotion Strategies

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